Careers

Spoke provides on-demand business contact information designed specifically to help individuals and organizations find and sell to targeted buyers. Spoke's business data and detailed contact information allows users to identify, research and access the right individuals at all levels of an organization. Information on over 40 million people across more than 2.3 million companies gives marketing and sales teams the contact information they need to penetrate target accounts.

If you are ready for a change, want to be a key contributor and join a high energy team please email complete resume and cover letter (identifying the position you are applying for) to jobs@spoke.com. Or mail to:

Spoke Software
Attn: Recruiting
1670 South Amphlett Blvd., Suite 350
San Mateo, CA 94402

Spoke Software is an Equal Opportunity Employer, and offers a competitive compensation package that includes full benefits and stock options.

Senior Product Marketing Manager (San Mateo, CA)

We are currently looking for an experienced Senior Product Marketing Manager to join our team at our headquarters in San Mateo, California.

Successful candidates will have significant experience in online consumer product marketing and marketing strategy. They will also be self-starters who can succeed in a fast-paced, dynamic environment and respond to emerging opportunities in a constantly changing market.

Responsibilities:

• Drive the go-to-market strategy for Spoke's online business contact directory and service
• Define and manage the new member acquisition strategy for Spoke's online free and paid services, including registration and upgrade processes
• Manage the business consumer website, including search engine optimization (SEO) initiatives
• Work with internal advertising sales, online advertising networks and the web team to support online advertising revenue
• Nurture future and existing members to help them realize the full benefits of Spoke's free and paid memberships
• Analyze and report on marketing effectiveness and member activity based on key metrics
• Write member case studies and other marketing materials as needed

Requirements

• Minimum 5 years of solid, strategic product marketing and/or marketing experience in Web 2.0 consumer services such as social networking or online content sharing
• Understanding of consumer nurturing programs and email marketing
• Experience managing a marketing database and using email marketing tools
• Enthusiasm and a visionary zeal for creating a community of business people based on information sharing, open communication and business connections
• Advanced knowledge of Excel, and experience with Eloqua and advertising networks a huge plus
• Proficient in segmenting, reporting and analysis of data; experience with Google Analytics a plus
• Exceptional writing, communication and interpersonal skills
• BS in related field or comparable experience is required, and MBA is preferred